Fenty On The Brain*

fenty beauty by rihanna review

I am pretty sure Fenty Beauty is all you see on Instagram these days. And frankly - I don't remember being this excited about a make-up launch in a long while. Knowing Rihanna and her serious attitude towards everything she does (be it music, beauty or fashion), I was convinced that this launch would explode the beauty community and... wasn't wrong. Rihanna's brand is edgy, feminine and fun all at the same time. In this post I am going to review (+swatch) most of Fenty Beauty products and if you're curious, then just keep on scrolling!

Fenty Beauty

Rihanna wants her line to be about everyone (no matter what gender, race or colour) and it is amazing to see such a diverse and "inclusive" line being available around the World at Sephora (+Harvey Nichols in the UK). Fenty Beauty is cruelty-free and currently offers: primer, foundation, concealer/contour/bronze/blush/highlight sticks, powder highlighters, blotting powder, blotting paper, universal lip gloss, make-up sponge and a few face brushes (both portable and regular).

Pro Filt'r Soft Matte Longwear Foundation

I guess a product, that everyone was mostly interested in, was Pro Filt'r foundation. First launch, 40 foundations shades. Just let it sink in. Most [high-end] brands we know release around 15-20 shades at a time, but not this girl.

fenty beauty pro filt'r soft matte longwear foundation review

Claims: m