• Naya

Colourpop Pretty Fresh Foundation & Concealer, Review

Colourpop Pretty Fresh Hydrating Foundation and Concealer Review

You got me at Hyaluronic


When Colourpop, aka kings and queens of budget-friendly [and trendy] makeup, came up with a new hydrating foundation available in 42 (!) shades – I knew I had to get my mitts on it. And while I was at it, I also purchased a matching concealer. The pricing is just perfect, but what about the formula? Let’s find out in today’s post.

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My Skin: dry, sensitive (light-neutral)


Colourpop Pretty Fresh Hydrating Foundation (16 USD; Made in USA) – claims to hydrate and perfect the look of your skin; medium-buildable coverage.

Gluten-Free🌾 Cruelty-Free🐇 Vegan🍃

Colourpop Pretty Fresh Hydrating Foundation Review

Packaging: Pretty Fresh Hydrating Foundation is housed in a mattified, see-through plastic bottle with a pump. I like the “hygienic” aspect of this packaging and do think that it is a very cute, portable and simple design. You get 30 ml/ 1.00 fl. oz.

Formula: Colourpop highlight Hyaluronic Acid and Coconut Water (both of which are known for their hydrating properties) as key ingredients here. This is essentially a water-based formula with a good amount of Glycerin (another hydrating component). Other notable ingredients are Watermelon and Lentil Fruit Extracts.

Now, I am aware that Coconut Oil is a controversial skincare ingredient; it is classified as comedogenic, which means it can clog pores and trigger acne. This is an oil-free formula. Coconut Water used here is rich in Cytokinin (reduces redness and irritation) and Vitamins A, K, C that help with collagen production and allow skin cells to restore themselves. My skin reacts well to Coconut Water, but if yours is extremely sensitive, perhaps you might want to look for other alternatives.

Scent: Pretty Fresh Hydrating Foundation has a barely detectable, hard to label semi-sweet scent. So faint, you won’t even notice it. Fragrance is not listed as an ingredient, which makes me believe that you actually get a whiff of one of the fruits.

Texture: a nice creamy/watery texture – it is lightweight and decently pigmented at the same time.

Shades: 42 shades, 3 undertones (neutral, cool and warm). From what I can see, Colourpop have achieved a nice ratio of fair, light, medium and deep shades. Make sure to visit the brand’s website first to compare photographs of models and swatches, so to see what tone might suit you better.

I purchased Light 55N, which is an excellent match. My other shade matches are: Fenty Beauty 150, Laura Mercier Cashew, Tom Ford 1.5N, Nars Deauville, Tarte Light Neutral, Dior 1.5N.

Application: my favorite way to apply this product is with the brand’s very own Detail Blending Sponge, which I adore. I have been using it with all of my foundations lately and it is a wonderful alternative to the cult-favorite Beautyblender (yet for 7 dollars only!).

I like to sheer out my foundations a lot and to my delight this formula blends out with extreme ease. You can build it up if you want to, but I would not say that it can give you an extreme full coverage. Light-medium or medium max.